Hope she hasn’t upset them too much.
As president of Discovery's UK networks, she was last year at the centre of an unprecedented disagreement with Sky, attacking the broadcaster for failing to pay a "fair price" to carry its channels. Sky, on the other hand, thinks Discovery's price demands are "completely unrealistic."
In January, she launched a fierce attack on the broadcaster: "We believe Sky is using what we consider to be its dominant market position to further its own commercial interest over those of viewers and independent broadcasters. The vitality of independent broadcasters like Discovery and plurality in TV is under threat."
Dinnage, now global president at Discovery's Animal Planet, has spent more than 20 years working in the television industry. Since joining Discovery in 2009, she served as general manager of the UK and Benelux businesses, and most recently as President of UK/Ireland and Chief Content Officer for Discovery Networks International.
A former colleague told
Telegraph Sport: “Susanna is a smart and talented brand-builder, and very much a left-field, ‘out there’ appointment - and a woman too in what has been with only a few exceptions a male dominated world, which can only be applauded.”
As boss of Discovery's UK arm, she said pay TV needed to be about more than football.
Threatening to pull the network's channels from Sky in a row over fees, she said: “Discovery is prepared to take that stand. Pay-television needs to be about more than just films and football. The consumer can’t be expected to fund all of Sky’s investments and get less and less choice in return.”
https://www.telegraph.co.uk/footbal...place-richard-scudamore-premier-league-chief/