This is Sky trying to rinse any form of drama out of the most boring transfer window since people invented real windows, let alone transfer ones. Them and Talksport rely on these events to bump up advertising venues and use audience numbers to do this.
They’ve had a month of ‘we’re going live to Rochdale…. “Thanks Jim, yes I’m here outside Spotlands and I can tell you we’ve just seen John Whaley enter the stadium car park in his Dacia, his agent driving, they’ve just gone under cover into the chairman’s office, the clocks ticking but we feel we can call this one as a done deal…. The much speculated on loan from Kidderminster is go go go back to you Jim” thank you Kenny, what a night of drama’
It’s hardly Berbatov in a helicopter and Harry leaning on the window of his jag is it anymore.